Sunday, December 21, 2014

Obsession Bows Acquires Strother Archery

Rumors about this merger have been floating around for weeks, but now it's official. I am bummed that I had to find out on Facebook and not from Strother Archery itself, but now I know. Love my Strother bows and wonder if Obsession Bows will keep the staffers or go for new ones. I noticed that Obsession doesn't have a Southern California dealer in place either. Hmmm...

Copied from the Facebook post:

Dennis Lewis, CEO of Obsession Bows, is happy to announce the Strother Archery brand has been purchased and is moving to Jeffersonville, Georgia. The Georgia facility will produce and maintain Strother 2015 and beyond bows while products produced in 2014 and prior will be serviced by the Sandusky Michigan facility. This will provide the best service to all current and future Strother Archery Customers. Moving forward, Strother Archery equipment will be designed by the original company designer, Kevin Strother. Archers can expect nothing but great designs for the future.

Strother Archery: Georgia location for 2015 and forward
118 Magnolia St. N
Jeffersonville, GA 31044

Strother Michigan: (2014 and prior)
245 Campbell Rd. Sandusky, MI 48471

Obsession Bows delayed the release of this information to allow Strother Archery to notify their dealers and staff shooters of this change. Strother Archery will have a mid-year release for 2015 and current dealers may continue their dealer agreements. Web site contact information is being updated and the social media pages will be changing hands soon. Please bear with us as we make the transition.

No comments:

Post a Comment